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News Details
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Company news about One of the world's top four professional running shoe brands"Brooks" has also introduced RFID

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One of the world's top four professional running shoe brands"Brooks" has also introduced RFID

2025-04-26
As one of the world's top four professional running shoe brands, Brooks positions itself in the mid-to-high-end market and is highly recognized in the professional running shoe sector both in the United States and globally. To tackle the fierce competition in the retail market, Brooks has partnered with Sensormatic and introduced the Audit Hub and RFID system.


The Audit Hub software platform, combined with RFID, can provide real-time and accurate inventory data, enabling functions such as inventory monitoring and product positioning, reducing human errors. It simplifies processes like inventory counting, saving employees' time and allowing them to focus on customer service. Based on the data provided by this system, Brooks can also optimize its operation strategies to meet consumers' needs. Since the deployment of the system, Brooks has seen an improvement in inventory accuracy, a reduction in out-of-stock situations, an increase in customer satisfaction and sales, and a further enhancement of its brand image and market position.
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News Details
Home > News >

Company news about-One of the world's top four professional running shoe brands"Brooks" has also introduced RFID

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News

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One of the world's top four professional running shoe brands"Brooks" has also introduced RFID

2025-04-26
As one of the world's top four professional running shoe brands, Brooks positions itself in the mid-to-high-end market and is highly recognized in the professional running shoe sector both in the United States and globally. To tackle the fierce competition in the retail market, Brooks has partnered with Sensormatic and introduced the Audit Hub and RFID system.


The Audit Hub software platform, combined with RFID, can provide real-time and accurate inventory data, enabling functions such as inventory monitoring and product positioning, reducing human errors. It simplifies processes like inventory counting, saving employees' time and allowing them to focus on customer service. Based on the data provided by this system, Brooks can also optimize its operation strategies to meet consumers' needs. Since the deployment of the system, Brooks has seen an improvement in inventory accuracy, a reduction in out-of-stock situations, an increase in customer satisfaction and sales, and a further enhancement of its brand image and market position.
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